BANNISTAR FIND NEW PARADIGM IN YOU.

BANNISTAR FIND NEW PARADIGM IN YOU.

ABOUT

ABOUT BANNISTAR

We focus on creating brand strategies derived from deep human insight to bring out and deliver the authentic value of brands.

Our work presents people with a new paradigm for their lives. We tap into human psychology and desires from multiple perspectives, as our marketing and creative teams work together to intrinsically connect people with brands.
Our services range from consumer behavior analysis based on intentionality, to the development of brand concepts, products, naming, packaging, point of sale materials, websites and various sales support tools and branding identity expressions, all the way to the development of brand guidelines and internal branding materials.

BANNISTAR FIND NEW PARADIGM IN YOU.

DIRECTORS

Masato Hosoya

CEO - Branding Director

Masato Hosoya
Graduated from Hosei University, Department of Architecture and from Waseda University, Graduate School of Business and Finance.
Founded Bannistar in 2008 after working as a Senior Consultant at NTT and Landor Associates.
Specializes in comprehensive brand communication building, with strategy-building experience in fields such as company and product branding, packaging, and digital design, TV commercials.

Experience includes work with companies such as P&G, OMRON Healthcare, Sunstar GUM, Recaldent, Belle Maison, Ajinomoto, Oronine H Ointment, OS-1, Aprica, Sunkist, Asahi-Shuzo, Lipton, Tsujiri, Rosette, Takara Hon-mirin, Shochikubai, Volvic, Evian, Kracie, Jikkuri Kotokoto Nikonda Soup, Tokyo DisneySea, Hoshino Resorts, SOYJOY, Mt.RAINIER Caffè Latte, Fuji Xerox, Nissan Motor Corporation, and Morinaga Oishii Gyunyu Milk.

Published work includes ”Creating Brand Story from Genfukei” (Nikkei BP) and “Brand STORY Design: How to Create a Brand Story” (Nikkei BP)

Ryoko Uchida

Creative Director

Ryoko Uchida
Graduated from Musashino Art University, Faculty of Art and Design, Department of Science of Design.
Joined Bannistar as the Creative Director in 2017, after involvement in motorcycle design at GK Industrial Design, experience in branding design at Japanese brand consulting firm ODS and at an international brand consulting firm Interbrand as a Creative Director. Specializes in branding design, with experience in a wide range of fields in both domestic and global markets, from FMCG packaging to branding for megabanks.

Experience includes work with companies such as P&G, Sunstar, Daiichi Sankyo, Chugai Pharmaceutical, Kracie, FANCL, Rosette, Nippon Zettoc, Angfa, JT, Ajinomoto, Shingha Beer, Asahi-Shuzo, Yotsuba Milk Products, Chuoken Senbei, Bull-Dog Sauce, Ebara Foods, Twinings, Danone, Combi, Yamaha Motor, Yamaha, Sony, Toshiba, SHARP, Victor JVC, Kenwood, Kyocera, Teijin, Dexerials, Asahi Kasei, Saison Information Systems, cocokara fine, EDION, EPOS Card, Marui, Shibuya Mark City, ANA Intercontinental Hotels & Resorts, ANA Crowne Plaza Hotels & Resorts, Mitsui Garden Hotels, Tokyo Tatemono Brillia, All Nippon Airways, Mizuho Financial Group, and The Bank of Yokohama.

MEMBER

Chinatsu Ishida

Senior Designer

Soichiro Kimura

Planner

Gota Amami

Designer

Ayako Kido

Branding Director

Keisuke Imai

HR Director

Naoko UNBEKANDT

Planner

Yasuhito Hosomi

Administrator

Natsuyo Kondo

Assistant

COMPANY PROFILE

Company Name:
BANNISTAR Inc.
Headquarters:
Toko Yoyogi Uehara Pair City Annex 2F
3-43-1 Uehara, Shibuya-ku, Tokyo
151-0064 Japan
Phone:
+81-5478-7004
Fax:
+81-5478-7005
Email:
info2@bannistar.com
CEO:
Masato Hosoya
Established:
July 1, 2008
Capital:
6 million yen
Description of business:
All operations related to the creation and construction/reconstruction of product brands, service brands, and corporate brands
Our Clients:

Ajinomoto Co., Inc.
ANGFA Co., Ltd.
ASAHI BREWERIES, LTD.
ASAHI-SHUZO SAKE BREWING CO., LTD.
Chuoken Senbei, Inc.
Danone Waters of Japan Co., Ltd.
DIC Corporation
Hoshino Resorts Inc.
HOUSE WELLNESS FOODS CORPORATION
Japan Tobacco Inc.
Kellogg Japan G.K.
Kirin Brewery Company, Limited
Kracie Holdings, Ltd.
Meiji Co., Ltd.
Mondelēz Japan Ltd.
MORINAGA MILK INDUSTRY CO., LTD.
Newell Brands Japan G.K.
Nihon Kraft Foods Ltd.
Nippon Paper Industries Co., Ltd.
NIPPON ZETTOC CO., LTD.
Nissan Motor Co., Ltd.
OMRON HEALTHCARE Co., Ltd.
Oriental Land Co., Ltd.

Otsuka Pharmaceutical Co., Ltd.
Otsuka Pharmaceutical Factory, Inc.
P&G Japan Limited
POKKA SAPPORO FOOD & BEVERAGE LTD.
Rakuten, Inc.
RIBBON FOODS CO.,LTD
ROSETTE Co., Ltd.
Saison Information Systems Co., Ltd.
Sekisui House, Ltd.
Seng Choon Farm Pte Ltd.
SENSHUKAI CO.,LTD.
SHIROYAMA HOTEL kagoshima
Spectrum Brands Japan
Sunstar Inc.
Suntory Business Expert Limited
TAIYO YUSHI CORP.
TAKARA SHUZO CO., LTD.
Wacoal Holdings Corp.
Wieden+Kennedy Tokyo
Yamaha Corporation
Yotsuba Milk Products Co., Ltd.
etc.
(Alphabetized)